Why You Need Multiple Referral Streams

Episode 80

In this week’s Thursday epsiode I talk about how interior designers can transform their business through strategic referrals.

I hope you enjoy the episode

Beth xx

Learn the difference between B2C and B2B referral partnerships and discover how to build a sustainable design studio through trusted relationships.

Key Episode Highlights:

  • Understanding B2C (past client) and B2B (industry professional) referral partnerships

  • Creating systems that make referrals natural and easy

  • Building genuine relationships with architects, builders, and real estate agents

  • Strategies for staying top-of-mind with past clients

  • Tips for networking without feeling salesy

Whether you're an established interior designer looking to stabilize your project pipeline or a growing studio wanting to attract ideal clients, this episode offers practical strategies for building a strong referral network.

Expert Tip: "Real referrals don't come from forced networking events or awkward coffee meetings. They come from genuine relationships, from showing up, adding value, and being someone people trust."

Listen now to discover:

  • How to turn past clients into active referral partners

  • Ways to host client appreciation events that generate referrals

  • Building mutually beneficial relationships with industry professionals

  • Creating clear, effective messaging for referral partners

  • Simple follow-up strategies that encourage ongoing referrals

Perfect for: Interior designers looking to create a sustainable business through strategic partnerships and referrals.

Want to see how you can work with Beth

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A Dialogue with Arna Sleishman

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Getting Published in House & Garden: Behind the Scenes of an Interior Design Project